Havells Ad
Havells Ads are one of the most creative Ads I’ve seen recently. Kudos to Lowe Lintas for their work.
But wait a second, every single time I get two different Ads of Havell’s.
One is sentimental which shows mother-son relationship while reiterating the fact that Havell’s wires are heat resistant.
Wires that don’t catch fire
The other is the whacky Ad which shows how people are prone to Shocks with bad quality switches etc & also saying Havell’s is the solution for it.
Shock Laga Kya
I should say, both Ads are very creative. But the problem is how should I associate with Havell’s – both Ads show a different picture. Havell’s may build its product brands through naming their product brands separately and can quote it is from the stable of Havell’s – rather than saying Havell’s for every Ad.
Overall Amazing Creative Advertising by Lowe Lintas. But better thinking from the corporate team of Havell’s necessary.
